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This Beautiful Shot is Not an Accident

Aug 17, 2017

When working on social change issues, how do we stay positive? That is a question I asked EMILIA Gutierrez, Director of Online Engagement at Amnesty International USA. Emilia started her journey in social change work on the campaign trail for Obama and has experience working in new media. For all that tech promises, one of her best tests for a good story is if her mother understands the message. Whether she is asking her mother or supporters, having empathy for the audience is key to the success of her storytelling approach. I think you’ll find that Emilia’s energy and enthusiasm are contagious. I hope this episode gives you storytelling ideas as well as some strategies to stay positive on your journey for change.